Social Media Optimization

Social Media optimization services are a set of strategies utilized for channeling social media for attracting targeted clients and generating better ROI for the business. Its just like offline advertising engaging audience ,building network by using “word of mouth”to spread the objective.

SMO is basically creating a “BUZZ” about your business through social media with a motive to increase the visibility towards your business.

The average time sent by Indians on social media is around 3 hours while they spent about 1 hour 30 minutes on google per month.

SMO can be of two types :


  • On – Site SMO

  • RSS feeds
  • Sharing/Like buttons
  • User rating about new product /service
  • Polls
  • Employee engagement initiative etc
  • Off- Site SMO

  • Blogs
  • Participating in Discussions
  • Joining social networks